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This year’s Consumer Electronics Show kicked off today in Las Vegas. For nearly a decade, automakers and their suppliers have expanded their presence at CES, to such an extent that today it is arguably a larger auto show than the once proud, now sad and incredibly unattended events were held in places like Chicago, Detroit and Los Angeles. Volkswagen is one of the first automakers to come out with the CES news this morning. In collaboration with voice popularity company Cerence, VW is adding ChatGPT to its infotainment system. .
We first saw the popularity of Cerence’s in-car speeches at CES in 2016. At the time, it was still part of parent company Nuance and the formula called Dragon Drive. Nuance created Cerence in 2019, and its conversational AI and natural language processing can be seen in existing infotainment formulas from Mercedes and BMW, among others. I’m still in the minority here, but I think it’s a smart choice for the touchscreen.
Starting in mid-2024, we will be able to upload the VW ID. 3, ID. 4, ID. 5, ID. 7, Tiguan, Passat and Golf to the list of cars with decent voice commands. Using “Hello IDA” as a message, VW drivers will be able to access their infotainment, navigation and climate system via voice, and a search for general information will also be integrated. VW notes that ChatGPT does not have access to any cars. Data, search queries and answers are deleted without delay This feature is expected to be introduced to VW electric cars if those cars already have the newest infotainment system, VW told Ars.
“With software at the heart of the Volkswagen of the future, it is imperative that we implement meaningful innovation driven by advances in AI,” said Thomas Ullrich, VW board member responsible for new mobility. “By leveraging Cerence Chat Pro, we are able to offer additional pricing and a fun and engaging experience to our drivers with minimal onboarding effort and a short time to progression and implementation, ensuring our consumers reap the benefits of the next generation of AI-powered conversationalism. . »
“We are proud to leverage our automotive expertise and long-term partnership with Volkswagen to continue to offer new inventions to customers, even after they have purchased the vehicle,” said Stefan Ortmanns, CEO of Cerence. “It was impressive to see the agility and speed of the Volkswagen team as our corporations mobilized together to make this task a reality in just a few weeks, marking our shared commitment to leverage advances in AI in the in-vehicle experience. user experience. “
VW is rarely the only automaker contemplating adding ChatGPT. In March, we discovered that General Motors was experimenting with this technology and last summer we demonstrated a similar implementation in a Mercedes-Benz.
The automaker introduced a beta program that allowed consumers with its MBUX infotainment formula to test the formula’s natural language processing innovations, OpenAI technology. I had already switched to the popularity capabilities of MBUX’s (and therefore Cerence’s) speech, so I found that the innovations required a formula that already understood my voice better than Siri or Google and displayed it more. I just don’t know if that’s going to be enough to get skeptical drivers talking to their cars.
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