“Since that article, the business has taken off and we’ve had to take things to the next level,” Said LaDuca, of Webster. “We’ve hired employees, we’ve raised the costs to meet demand, we’ve introduced an Instagram, and we’re about to create a website.”
LaDuca, Appleby and their new part-time workers go to people’s homes to detail the cars. Young marketing specialists are looking to do everything above the table, which means dealing with things like insurance.
There was confusion with planning and costs were higher than what had originally been cited in the story (reflecting new costs due to demand), but overall Merry was happy with the services.
“They didn’t seem so organized, yet they’re kids and they did a great job,” Merry said.
For the interior cleaning and waxing of their 10-year-old Lincoln MKZ, the duo charged him $180. His dealership quoted Merry at $225 for the same services.
Webster resident Danielle Obi Miles Mobile Detailing this summer and is now referring the company to friends.
“I’m excited, ” said Obi. “They take their paintings very seriously.”
Obi and her husband have 3 children and are on the move, dining at the Honda Pilot with sports equipment in the back. Obi said LaDuca and Appleby went beyond the target to perfection.
LaDuca had worked at a local car retail store and had worked in parallel for the circle of family and friends.
The company offers complete internal main points, adding vacuum cleaner, pet and seat shampoo, leather conditioner, vinyl cleaning and packaging and window cleaning. Complete external main points include car wash, tire and wheel cleaning, tire shine, tire polishing, and hand wax. They have a Facebook page on facebook.com/milesmobiledetailing.
LaDuca said he made more money this summer than when he was working at a country club last summer and that he had the flexibility to organize his own hours.
Starting a small business at an early age provides a foundation for practicing skills such as communication, challenge solving, listening, and running in collaboration with others, said Patty Leva, president and CEO of Junior Achievement of Central and Upstate New York.
For Appleby and LaDuca, corporate has been an experience.
“As entrepreneurs, we’ve learned that everyone should be their own bosses, but there’s a lot going on with that,” LaDuca said. “Even when we’re not working, we do studies and plan. We learned a lot about how to deal with consumers and keep growing the business.
Mary Chao is the real estate and retail reporter for The Democrat and Chronicle. Email [email protected]. Your subscription supports our journalism.