NEW YORK; DAYTONA BEACH, Fla. and PONTE VEDRA BEACH, Fla. – [January 23, 2024] International Travel and Lifestyle Logo TUMI today announced multi-year partnerships with the LPGA and PGA TOUR, naming TUMI the “Official Luggage” for either of them. Organizations. TUMI’s partnerships with the PGA TOUR and LPGA. The logo’s commitment to primary global gaming associations such as Premier League team Tottenham Hotspur, McLaren Racing and the Professional Tennis Players Association. TUMI’s foray into golf coincides with the launch of its first complete golf collection. , featuring high-performance, cutting-edge products that encompass gaming and the way of life that comes with it.
To kick off these prestigious men’s and women’s partnerships, TUMI is hosting an interactive booth at the PGA Show this week in Orlando, Florida, featuring product previews, influencer appearances and additional on-site programming.
“We are thrilled to welcome TUMI to our circle of PGA TOUR family members along with our LPGA partners,” said PGA TOUR Commissioner Jay Monahan. “This collaboration with the LPGA showcases TUMI’s values and our shared commitment to our game by making it welcoming to all. »
“We are thrilled to welcome this exciting partnership with TUMI as the official baggage of the LPGA and PGA TOUR,” said LPGA Commissioner Mollie Marcoux Samaan. “This partnership not only signals our shared commitment to excellence, but also underscores our collective commitment to empowering women in the game around the world. As a global excursion with stops in 10 countries around the world, TUMI’s state-of-the-art golf collection is the ultimate choice for the LPGA, and our partnership will reflect the spirit of determination, quality and taste that defines either. LPGA and TUMI. ” We look forward to a strong collaboration between the LPGA, PGA TOUR and TUMI, celebrating the journeys and triumphs of our athletes on and off the field. “
“The PGA TOUR is excited to welcome TUMI into our family as we introduce this iconic lifestyle brand to our athletes and fans worldwide,” said Brian Oliver, PGA TOUR Executive Vice President, Corporate Partnerships. “All golfers, whether casual or professional, will benefit from having access to TUMI’s unique products and style as it officially enters the golf space.”
“We are honored to initiate those partnerships with the PGA TOUR and LPGA and celebrate the accomplishments of those globally esteemed athletes,” said Andrew Dawson, president of TUMI. “At TUMI, we are constantly evolving to meet the desires and interests of our like-minded consumers and audiences. Serving our network of competitive and recreational athletes is a planned yet original next step for our brand.
Inspired by a hobby for sports and staying true to TUMI’s DNA, the golf collection offers the brand’s signature durability, high-performance fabrics and cutting-edge design. Topping the collection are golf bags, which offer game-enhancing features by adding smoothness. touch padding, USB-C charging ports, and cooler pockets, as well as monogrammed patches for an extra detail of TUMI-exclusive customization. Additional lifestyle bags and accessories including gym bags, divot tools, t-shirt and ball bags, club sleeves and much more have been designed to perfectly match the bag on offer.
Designed with the rigors of professional golf in mind, each piece in the collection is built with the highest technical details designed to help you perform on and off the course. Golf and handbags in the collection range from $795 to $1,595 USD, with more handbags and accessories ranging from $125 to $650 USD.
The collection is available exclusively in TUMI. COM worldwide and will soon be available at TUMI retail outlets, golf clubs and select retail branches this spring. Select pieces will also appear in pop-ups at PGA TOUR and LPGA Tour tournaments around the world throughout the year. To learn more about TUMI’s sports partnerships, visit TUMI. com/About.