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Acer’s new marketing program aims at users of desktops and hardened PC solutions
and virtual campaigns.
Acer prepares to launch a new crusade for design and simulation users in engineering and production programs the theme
“Designed to Race” featuring its ConceptD solutions including stationary and mobile workstations and Monitors.
The crusade to be presented in the coming weeks focuses on Acer’s endURO hardened PCs “CONSTRUCTED FOR EXTREMES”.
“Acer has created an incredible marketing and activation strategy around our partnership and the entire Alfa Romeo Racing ORLEN team.”
said Frédéric Vasseur, team manager of Alfa Romeo Racing ORLEN and chief executive of Sauber Motorsport AG. “It’s very exciting and I can’t
We expect these projects to be disseminated in the coming weeks. »
“We are proud to marry one of the prestigious highest in Formula 1 history and deliver it to our advertising channel and retail spouses.
very marketing systems to create a call for our business solutions,” said Hajo Blingen, vice president of marketing at Acer Europe SA.
Both campaigns come with a 360-degree holistic activation strategy with B2B concepts and toolkits for partners to increase logo awareness.
and the credibility of ConceptD responses and Acer ENDURO reinforced PCs.
Learn how ConceptD helped Alfa Romeo Racing ORLEN in the design, progression and engineering process. See the full story here.
About Acer
Founded in 1976, Acer is now one of the largest ICTs in the world and operates in more than 160 countries. As Acer looks to the future, it focuses
creating a world where hardware, software and will merge to open up new opportunities for consumers and businesses.
From service-oriented technologies to the Internet of Things, gaming and virtual reality, Acer’s 7,000 workers are committed to research, design and
marketing, sales and products and responses that break barriers between other people and technology. Stop at www.acer.com for more information.
About the Sauber group of companies:
The Sauber Group of Companies is composed of 3 operating entities: Sauber Motorsport AG, which operates and manages Alfa Romeo Racing ORLEN
Formula 1 Team; Sauber Engineering AG, which focuses on additive and prototype manufacturing; and Sauber Aerodynamik AG, who leads
Complete and model-wide testing in the plant wind tunnel and create innovative inventions in the aerodynamics case. Companies
paint a lot and share the experience to apply the experience of more than 500 people committed to Hinwil’s head in Switzerland to all
and external projects. Since its inception in 1970, a racing hobby has been in the center of Sauber.
For more than 50 years, the swiss state-of-the-art company has established criteria in the design, progression and structure of championship race cars.
Formula One, DTM and WEC. After making its Formula One debut in 1993, Sauber Motorsport AG has created one of the few
private in sport. After 25 years of careers in Formula One, the company has introduced a long-term partnership with Alfa Romeo in 2018 and between
Championship 2020 the new team called Alfa Romeo Racing ORLEN.
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