SUBARU CANADA STARTS 2024 WITH MAMMOTH BEST-EVER JANUARY

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Subaru sells 5,675 units in January

Best January ever for Crosstrek, Forester, Outback, WRX and Solterra

Year-to-date sales are 85. 6% higher than the same period last year (STLY)

MISSISSAUGA, ON, Feb. 2, 2024 /PRNewswire/ — Subaru Canada, Inc. , (SCI) got off to a successful start to 2024, selling 5,675 retail devices in a record January. In January 2023, Subaru Canada sold 3,058 games, an 85. 6 per cent increase over the same period in 2024.

The records didn’t stop Crosstrek, Forester, Outback, WRX and Solterra from posting their most productive January ever. The Crosstrek, the Canadian favorite, sold 2,165 sets in January, while the Forester, a family model, sold 1,391 games. The king of duality, the Outback, registered 1,374 aircraft in January and the WRX generated great enthusiasm from 288 Canadians. The all-electric Solterra, subsidized by very good promotional prices, sold 93 devices.

The Subaru Crosstrek and Outback were recently crowned Best Subcompact SUV and Best Compact SUV respectively through AutoTrader for the 2024 AutoTrader Awards. In addition, Crosstrek and WRX were ranked as the most productive by residual price in the small SUV and sports car segments in the J. D. Residual. Value Awards. 2024 Power Canada ALG. The ninth year in a row, the WRX wins the award and the eighth Crosstrek win in nine years.

“It’s been a start to the year,” said Tomohiro Kubota, SCI’s lead executive director. “And we’re just getting started. As we head into awards season, where our models are already performing well, it’s the best time for SCI and dealers recognize the hard work that has been done to start the new year strong. “

January 2024

 

5 675

Actual of the Month

3 058

Previous (same month)

2 617

Difference

85,6 %

BAT vs STLY Sales

5 675

2024 cumulative

3 058

2023 cumulative

2,617

Difference

85,6 %

Cumulative vs. STLY

5 675

First Quarter 2024

3 058

First Quarter 2023

2 617

Difference

85.6 %

Current Quarter Sales vs. STLY

 

*Subaru WRX has the projected retained price among sports cars in the J. D. residual price awards. ALG Canada 2016-2024. Power, founded at J. D. Power for the 2016-2024 style years. Visit jdpower. com/awards for more details.

**Subaru Crosstrek has the projected retained price among small SUVs at the J. D. ALG Canada Residual Value Awards 2016-2022 & 2024. Power, founded at J. D. Power for the 2016-2022 and 2024 style years. Visit jdpower. com/awards for more details. .

About Subaru Canada, Inc.

Subaru Canada, Inc. es a wholly-owned subsidiary of Subaru Corporation of Japan. Headquartered in Mississauga, Ontario, the company markets and distributes Subaru vehicles, parts and accessories through a network of 95 legal dealers across Canada. For more information, visit www. . subaru. ca either www. pr. subaru. ca or stay in @SubaruCanada in X.

SOURCESubaru Canada Inc.

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