Ssangyong Motors UK has added distributors in Shrewsbury and Wirral new relationships with Hawkins Motors and BVH Car Sales.
Hawkins Motors’ site on High Street, Wem, Shrewsbury and BVH on Hind Street, Birkenhead, the third and fourth addition of the Korean brand in 2020, after Parkhills Car Center in Bury and Fine Cars, Gosport.
Kevin Griffin, managing director of SsangYong Motors UK, who took over as ceo of the logo in June this year, said: “We are excited to welcome Hawkins Motors to our ever-expanding network of runners. I am convinced that with Hawkins’ prestigious experience, we can do wonderful things through the partnership and look forward to running with them.
In addition to its new and used car, Array Hawkins Motors also operates a flexible car rental with a fleet of more than 80 vehicles.
Commenting on the addition of a Ssangyong franchise to the group’s portfolio, John Hancocks, a senior running back to Hawkins Motors, said: “We are very happy to work with SsangYong Motors UK, we look forward to expanding the franchise and expanding sales. In our region.
“The COVID-19 epidemic has had a slow start, our doors are now firmly open.”
The used car store BVH is reputed to offer a fair point of visitor service, according to Ssangyong, and Griffin said that “trust that with the right degrees of service the dealership provides to its consumers and the cash price of SsangYong, you can look forward to wonderful things.”
Richard Houghton, Managing Director of SsangYong Wirral, said: “We are very pleased to work with SsangYong Motors UK and look forward to selling the franchise and its Merseyside products.
“The coronavirus pandemic has resulted in a slower start than we would have liked, but our doors are open and we look forward to seeing our new and existing customers.”
According to the new knowledge of automobile registration from the Society of Motor Manufacturers and Traders (SMMT), Sangyong’s UK sales fell by 28.2% from the beginning of the year to the end of July, with 841 cars locating new owners (2019: 1,171).
News of the re-appointment of Ssangyong’s franchise network comes less than a week after Ssangyong Motor UK, operated through importer Bassadone Automotive, announced his move to a new head office.
Griffin said the measurement occurs when the Korean logo embarks on the “next development,” adding its investment in natural electric cars (EVs).
“We can also get our domestic portion delivery service to our franchised dealers up and running from the same site and be closer to our import center at Royal Portbury Docks in Bristol, which is a great attention to us,” Griffin added.
Last year it was described through Ssangong Motor UK as an era of “spectacular transformation” for its retail network.
He added 10 new broker partners in the first part of the year.
Speaking at the time, former CEO Nick Laird said: “This logo has undergone a dramatic transformation over the past year with the implementation of a new expansion strategy, the advent of new and more exciting products and, with the expected long-term development, We have in mind, the expansion of our network of brokers is of paramount importance to our customers. Fix if they are existing or potential.
“Right now, some of our prospects, other people who are genuinely interested in our logo and our products, tell us that their nearest store is too far from them, and more than not, it is.
“Our about how to fill out unfinished business will help us and our dealers raise SsangYong’s profile, give shoppers more confidence in the logo, and sell more cars.”
In this problem
Put your policies in position in front of a COVID wave
Stores should focus on generating cash, but they deserve to consider the worst-case scenarios/P6
When a drop in car registrations looks like a small recovery
The numbers were reduced by almost a third, but until the last months, this is progress / P12
Will governments practice more on automakers?
Several brands have asked the government and this is justified ”/P18
Volkswagen
Vw’s new boss is not committed to the coVID-19 effect, but is convinced that the right combination of models will help him, as well as his franchise retailers, recover/P20
Responsible retailer
Industry suppliers explain how they help distributors adapt to new business rules/P30
An award-winning news reporter, Tom is Bauer Media’s AM brand news and reporting editor. Its role requires you to stay on top of all industry and business news to dominate the franchised automotive retail sector and the automotive industry in general, while helping to manage magazine production and AM events.
If you are not a registered user, your comment will be sent to AM for approval before it is posted. To meet this requirement, log in.
No comment has been made at this time.
Automotive Management Live: where franchised and independent dealers will have everything they want to run a fashion showroom and an intermediate service and arrangement adapted to the virtual era.
When: November 12, 2020
Where: Birmingham NEC
AM Magazine: 2020 publication of the Newspress Awards Automotive Industry
www.am-online.com is the leading automotive industry in the UK with a market percentage of 56% (on-site visits, December 2019), according to Hitwise.