Peloton, the interactive exercise platform, offers less expensive features for others who need to resume their exercise regimen without leaving home.
Starting Wednesday, consumers can purchase the original motorcycle style for $1,895, as well as the new bike for $2,495. The company will also launch the Tread Peloton for $4295 and a discounted Tread Peloton for $2495 in 2021.
The move comes after beers rose more than $60% to $420 million in the last quarter, while gyms around the world remain closed due to pandemic restrictions. The company has more than 2. 6 million members.
“Our purpose is to be the ideal fitness solution for the home for as many other people as possible, and with the launch of those new products, we will be able to offer access to Peloton’s most productive fitness content at other prices. , Based on what consumers are looking for, especially in a world where other people are educated at home. John Foley, Peloton’s CEO and co-founder, said.
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The company offers payment plans for the customer’s team. The original Peloton motorcycle can be purchased for $49 per month for 39 months, with a full access subscription starting at $39 per month.
The company began offering training courses through the Peloton app, which is available without owning the equipment. The company crossed the threshold of one million subscribers in May when the $13-a-month subscription plan was established.