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By Joseph White
DETROIT, 3 Sep (Reuters) – Fiat Chrysler Automobiles NV unveiled on Thursday its new circle of family members of the Jeep Wagoneer and Grand Wagoneer game app vehicles, and the jeep logo boss told Reuters that he sought to match or surpass sales of the competition’s models.manufactured through General Motors Co.
From the point of view of a symbol of luxury, “we must defeat the Range Rover,” Christian Meunier, president of the world brand Jeep, said in an interview.”From an advertising point of view, we must beat GMC and Cadillac.”
GMC Yukon and Cadillac Escalade from GM are the leading distributors in the North American segment of giant luxury SUVs.Last year, GMC sold about 75,000 Yukons.Cadillac sold 35424 Escalades, while Lincoln’s Ford logo sold 18656 Navigators in 2019.
Luxury gaming application cars built on the foundations of giant pickup trucks are one of the most successful segments of the global automotive industry. Prices for Wagoneer and Grand Wagoneer can range from $60,000 to $100,000, Meunier said.This is comparable to Escalade and Yukon,tails.
Most of these cars are sold in North America and some Markets in the Middle East.The Fiat Chrysler Jeep logo has entered this segment in decades.In the absence of the Jeep, GM and GMC’s Cadillac Escalade Yukon and Ford’s Expedition and Lincoln Navigator dominated the segment in the north.America.
Jaguar Land Rover’s Range Rover models have explained the high-end market for giant luxury SUVs in North America and other markets.
Vehicles such as the Grand Wagoneer, which is derived from a Ram van, are rare in China, the world’s st market.The Wagoneer and Grand Wagoneer will be built in a factory in suburban Detroit, a handicap for sale in China.
However, Meunier said that “there is an opportunity for China that we will have in the coming weeks.”(Report via Joe White; Edited through Steve Orlofsky).