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DETROIT – Ford Motor Co. closed the year with a slight increase in sales, as an increase in hybrid cars offset an 11% drop in all-electric cars and trucks.
The Detroit-based automaker reported Friday that sales rose 4. 3% last month through January 2023, driven by a 43% increase in hybrid sales and a 2. 6% increase in automobiles. classics with internal combustion engines. Ford sold 152,617 cars last month.
The spike in hybrid sales is part of Ford’s plan to double down on the technology. Demand for hybrids has increased, while consumers have adopted electric vehicles such as the F-150 Lightning pickup and the Mustang Mach-E crossover more slowly than expected.
Sales of the Mach-E fell 51 percent earlier this year, while sales of the F-150 Lightning fell less than 0. 5 percent. Ford is ramping up production of its E-Transit electric pickup truck, which reached more than 1,100 units sold in January from fewer than 400 a year ago.
Despite the bet on hybrids, 90% of Ford’s sales last month were classic cars and trucks. Hybrids, led by the Ford Maverick pickup truck, accounted for 7. 3% of sales. With less than 5,000 units, electric cars accounted for about 3%.
Sales of Ford’s blockbuster F-Series pickup fell about 12% last month to about 48,700 units.
Ford reported its January sales days before the automaker reported its fourth-quarter and year-end effects on Tuesday after the bell.
Earlier this week, Ford’s rival General Motors released earnings and guidance for 2024 that beat Wall Street’s expectations.
GM’s inventories have risen sharply after the earnings, and inventories have risen more than 7% this year. Ford’s inventory fell about 1% in 2024. No missed CNBC’s PRO:
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